The Goldman Sachs Group, Inc. Strategy Analysis

Overview of The Goldman Sachs Group, Inc.

The Goldman Sachs Group, Inc. had a strong year in 2024, marked by significant revenue growth and improved profitability. The firm's strategy focused on strengthening its core businesses in Global Banking & Markets and Asset & Wealth Management, while also emphasizing efficiency and investment in its people and culture. Looking ahead, Goldman Sachs is focused on navigating a dynamic environment and driving stronger returns for shareholders.

Key Competitors for The Goldman Sachs Group, Inc.

Morgan Stanley (MS)

Leading wealth management franchise, strong equities trading business

JPMorgan Chase (JPM)

Large commercial bank, diversified financial services

Bank of America (BAC)

Extensive retail banking network, significant lending operations

Citigroup (C)

Global presence, strong transaction services

Barclays (BARC)

Strong presence in Europe, diversified investment banking services

Insights from The Goldman Sachs Group, Inc.'s strategy vis-a-vis competitors

What Stands Out in The Goldman Sachs Group, Inc.

Goldman Sachs' strategy is uniquely distinguished by its highly focused and structured approach to capturing the private markets boom through its dedicated 'Capital Solutions Group'. While competitors like Morgan Stanley and JPMorgan Chase are active in alternative investments, Goldman has elevated this to a core strategic pillar, explicitly designed to create synergies between its Global Banking & Markets (GBM) and Asset & Wealth Management (AWM) divisions. This initiative, 'Capitalize on Private Market Growth', aims to leverage its advisory franchise to source deals for its investing clients, creating a powerful, interconnected flywheel. Furthermore, Goldman's emphasis on 'Grow More Durable Revenues' by scaling management fees in AWM is a more pointed strategic pivot away from volatile trading revenues than seen in competitor plans, directly addressing investor appetite for earnings stability. The firm also shows a specific, forward-leaning focus on integrating generative AI into daily workflows, positioning it as a key 'How to Win' capability more explicitly than its peers.

What are the challenges facing The Goldman Sachs Group, Inc. to achieve their strategy

Goldman Sachs faces two primary strategic challenges emanating from its competitors' core strengths with first being the immense scale and stability of JPMorgan Chase's 'Fortress Balance Sheet', underpinned by a massive low-cost deposit base from its consumer and commercial banking empire which provides JPM with a significant funding cost advantage and earnings resilience that Goldman, with its reliance on more volatile wholesale funding, cannot match. The unique structural difference is a persistent competitive hurdle. The second major challenge is the direct and intense competition from Morgan Stanley in the wealth management arena. Morgan Stanley's strategy is heavily centered on 'Drive Growth in Wealth Management', leveraging its already dominant position, vast advisor network, and focus on net new assets which presents a formidable obstacle to Goldman's own ambitions to significantly grow its Asset & Wealth Management (AWM) business and capture more durable fee-based revenue, making market share gains in this space particularly challenging.

What Positions The Goldman Sachs Group, Inc. to win

Financial Performance

  • Goldman Sachs demonstrated strong financial performance in 2024, with a 16% increase in net revenues, a 77% increase in earnings per share, and a significant improvement in return on equity. The firm also improved its efficiency ratio, indicating better cost management.

Market Leadership

  • Goldman Sachs maintained its position as the leading M&A advisor in Investment banking and improved its standing with top clients in FICC and Equities. The firm has been #1 in Advisory net revenues for 22 consecutive years.

Global Banking & Markets Franchise

  • The Global Banking & Markets franchise has produced solid results over time, with average net revenues of $33 billion and an average ROE of 16 percent over the past five years. The firm has also significantly increased its more durable FICC financing and Equities financing net revenues.

Asset & Wealth Management Growth

  • Asset & Wealth Management achieved record assets under supervision, reflecting consecutive quarters of long-term fee-based net inflows. The firm also surpassed its target of annual Management and other fees of more than $10 billion and meaningfully improved its AWM pre-tax margin.

Capital Solutions Group

  • The formation of the Capital Solutions Group in 2025 positions Goldman Sachs to capitalize on the growth of private credit and other privately deployed assets. The firm's combination of an advisory franchise, origination business, and investing platform provides a competitive advantage in this area.

Technological Innovation

  • Goldman Sachs is investing in technology, including generative AI-powered tools, to optimize its organizational footprint, better manage expenses, and increase automation and productivity. The firm is also increasing the use of these tools in day-to-day workflows.

Partnership Culture

  • The firm's partnership culture attracts quality talent, with many people having long careers at the firm. The firm also has a strong alumni network, with many alumni in C-suite roles at other companies.

Commitment to Sustainability

  • Goldman Sachs has a long-standing commitment to sustainability, with priorities in Climate Transition and Inclusive Growth. The firm has a target to deploy $750 billion in sustainable financing, investing, and advisory activity by the beginning of 2030 and has already achieved over 80% of that goal.

What's the winning aspiration for The Goldman Sachs Group, Inc. based on our analysis

Goldman Sachs aspires to be the leading global financial institution that drives sustainable economic growth and provides financial opportunity for its clients and shareholders. The firm aims to achieve this by leveraging its interconnected franchises, investing in its people and technology, and focusing on efficiency and productivity.

Company Vision Statement:

Company Vision Statement - Our purpose is to advance sustainable economic growth and financial opportunity.

Where The Goldman Sachs Group, Inc. Plays

Goldman Sachs strategically focuses on serving a diverse global client base, including corporations, financial institutions, governments, and high-net-worth individuals. The firm operates in major financial centers worldwide, with a significant presence in the Americas, EMEA, and Asia.

Key Strategic Areas:
Market - Predominantly operates in major global financial markets, including North America, Europe, and Asia.
Segments - Serves corporations, financial institutions, governments, and high-net-worth individuals.
Products - Offers a broad range of financial services, including investment banking, asset and wealth management, and platform solutions.
Channels - Utilizes a global sales force and technology platforms like Marquee to maintain client relationships and provide market access.

How The Goldman Sachs Group, Inc. tries to win

Goldman Sachs aims to win by providing world-class advice and risk intermediation, delivering investment and advisory services, and running the firm more efficiently. The firm leverages its diversified franchise, technological innovation, and partnership culture to create a competitive advantage.

Key Competitive Advantages:
Technology - Utilizes technology platforms like Marquee and generative AI tools to enhance efficiency and client experience.
Innovation - Stresses creativity and imagination in developing new services and solutions for clients.
Human Capital - Invests in attracting, retaining, and developing top talent, fostering a culture of teamwork and excellence.
Client Service - Prioritizes client interests and provides world-class advice and risk intermediation.

Strategy Cascade for The Goldman Sachs Group, Inc.

Below is a strategy cascade for The Goldman Sachs Group, Inc.'s strategy that has been formed through an outside-in analysis of publicly available data. Click on the arrows to expand each strategic pillar and see more details:

Strengthening Our Core Businesses

(4 sub-pillars)

Focus on providing world-class advice and risk intermediation in Global Banking & Markets and delivering investment and advisory services in Asset & Wealth Management.

Help Clients Execute Large, Complex Transactions

Further develop expertise in cross-border structuring to help clients execute large, complex transactions, solidifying Goldman Sachs' position as a leading M&A advisor.

Improve Standing with the Top 150 Clients in FICC and Equities

Improve standing with the top 150 clients in FICC and Equities by providing tailored solutions and market expertise, focusing on durable financing net revenues.

Scale Flagship Fund Programs

Scale flagship fund programs and develop new alternative investment strategies, focusing on penetrating the institutional client base and expanding the wealth channel.

Provide Customized Investment Advisory Solutions

Improve investment and wealth advisory solutions by identifying client objectives and providing portfolio construction, asset allocation, and risk management services.

Grow More Durable Revenues

(3 sub-pillars)

Increase durable revenue streams within Asset & Wealth Management, specifically management and other fees, and private banking and lending.

Drive Long-Term Fee-Based Net Inflows

Drive long-term fee-based net inflows by enhancing investment performance and expanding distribution channels, including third-party distributors.

Drive High-Single-Digit Annual Growth in Private Banking and Lending

Grow private banking and lending net revenues by offering a full range of deposit alternatives and loans to wealth management clients.

Penetrate the Institutional Client Base in Alternatives

Focus on penetrating the institutional client base with alternative investment offerings to increase management and other fees.

Capitalize on Private Market Growth

(3 sub-pillars)

Harness the strengths of GBM and AWM to capitalize on the structural trend in finance: the emergence and growth of private credit and other privately deployed assets through the Capital Solutions Group.

Create a More Comprehensive Suite of Financing, Origination, Structuring and Risk Management Solution Activities

Create a more comprehensive suite of financing, origination, structuring, and risk management solution activities within the Capital Solutions Group.

Identify the Most Compelling Opportunities for Investing Clients

Leverage the preeminent corporate franchise and globally scaled investing platform to identify compelling private asset opportunities for investing clients.

Build on the Growing Synergies Between GBM and AWM Clients

Build on the growing synergies between GBM and AWM clients by providing capital for banking clients and unique investments for asset and wealth management clients.

Run the Firm More Efficiently

(4 sub-pillars)

Optimize organizational footprint, manage non-compensation expenses, and increase automation and productivity through a three-year program, including the use of artificial intelligence solutions.

Optimize Our Organizational Footprint

Implement initiatives to optimize the organizational footprint, including consolidating office locations and streamlining reporting structures.

Better Manage Our Non-Compensation Expenses

Reduce non-compensation expenses by implementing cost-saving measures across various operational areas.

Increase Automation and Productivity

Increase automation and productivity by implementing artificial intelligence solutions and other technologies across GBM and AWM.

Continue Increasing the Use of These Tools in Day-To-Day Workflows

Continue increasing the use of generative AI-powered tools in day-to-day workflows to improve efficiency and client experience.

Invest in Our People and Culture

(4 sub-pillars)

Continue investing in Goldman Sachs' people and partnership culture to attract quality talent and adapt the leadership team to reflect the operating structure and growth of the firm.

Enhance Our People's Experience of Internal Mobility

Enhance internal mobility programs to inspire employees, retain top talent, and create diverse experiences to build future leaders.

Focus on Developing a High Performing, Diverse Leadership Pipeline

Strengthen leadership development pipeline to inspire employees, retain top talent, and create diverse experiences to build future leaders.

Continue to Advance Our Resilience Programs

Advance employee wellness initiatives to maintain the physical and mental well-being of employees.

Adapt Our Leadership Team to Reflect the Operating Structure and Growth of the Firm

Adapt leadership team structure to create more operating leverage for senior leadership, give people more responsibility, and ensure a strong group of tested leaders.

Advance Sustainability

(5 sub-pillars)

Advance Climate Transition and Inclusive Growth through work with clients, strategic partners, and the supply chain, deploying $750 billion in sustainable financing, investing, and advisory activity by 2030.

Deliver Analysis, Advice, and Capital Solutions for Clients Focused on Their Sustainability Objectives

Deliver sustainable banking solutions for clients focused on their sustainability objectives through the Sustainable Banking Group.

Provide Clients Sustainability-Related Capabilities

Expand sustainability-related capabilities across public and private markets, open architecture, proprietary and third-party products, portfolio strategy and implementation, and specialist sustainability teams and strategies.

Develop New Sustainability-Linked Financing Solutions

Develop sustainability-linked financing solutions and offer strategic advice.

Deploy $750 Billion in Sustainable Financing, Investing and Advisory Activity

Achieve sustainable financing target by deploying capital towards the target of $750 billion in sustainable financing, investing, and advisory activity by the beginning of 2030.

Align Financing Activities with a Net-Zero-By-2050 Pathway

Align financing activities with a net-zero-by-2050 pathway, focusing on the energy, power, and auto manufacturing portfolios.

Source: Annual report 2024. This information was generated using TransforML's AI and reviewed by humans. While we have done our best to ensure accuracy, it is provided as a free service as is, without any guarantees or warranties of correctness. All trademarks and company names are the property of their respective owners.